“Trading cards here! Get your trading cards here!”

New PR Tips Collection to be Featured Weekly; Ultimately Producing a PR “Bible” Source: Uploaded by PerkettPR via PerkettPR on Pinterest What do baseball and PR have to do with one another? Other than individual performances adding up to a team win, maybe not much (although it could be a fun subject for a [...]

Persuasive Picks for week of 10/22/12

In every industry there’s a bellwether that points to future trends. Do you know what it is for digital marketers? And more importantly, are you paying attention? Digital marketing industry insider Shelly Palmer speaks to iMediaConnection about the the changing technology landscape in How to predict the future of digital marketing. Brand pages aren’t necessarily [...]

“Effective Executives” Series with Beantown Bedding Founders, Kirsten Lambert & Joan Ripple

Here at PerkettPR, we are not only avid Red Sox fans, but many of our employees are proud to call Beantown our “home.” This week’s interview is with the founders of a local Massachusetts-based company, Beantown Bedding. Beantown Bedding, LLC was founded in December 2011 by Joan Ripple and Kirsten Lambert, two mothers of college students. The [...]

Persuasive Picks for week of 10/15/12

The key to being a good consultant of any kind is to ask the right questions, writes Michael Teitelbaum in a recent post at Marketing Trenches, and provides a list of 5 Questions Marketers Need to Ask Prospective Clients to get to the heart of a prospect’s challenges and aspirations - via MarketingProfs. Visual networks [...]

Avoid Costly PR Mistakes in Your Small Business

Some of the top CEOs in the world have come under fire recently due to PR mistakes in their companies. While PR is a critical aspect for any business - helping to shape how the public views a company - it can very often make or break a small business. Here are some vital tips [...]

keep looking »